NALEO – Hágase Contar

NALEO Educational Fund is the nation’s leading non-profit, non-partisan organization that facilitates full Latino participation in the American political process, from citizenship to public service. NALEO partnered with us to design and develop its marketing website for the Census 2020 campaign. The website was built on WordPress to allow for continued content development.

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About This Project

NALEO partnered with us to design and develop a marketing website for its Census 2020 campaign, build content marketing around the initiative, freshen the brand, and create activation strategies.

NALEO Educational Fund is the nation’s leading non-profit, non-partisan organization that facilitates full Latino participation in the American political process, from citizenship to public service. With the previous version of the site being used for the 2010 Census, NALEO was interested in making a more modern marketing campaign and providing a digital tool center in a new site. We led the redesign and development of a responsive, highly-targeted website for their Census 2020 campaign called Hagase Contar.

The website was built on WordPress to allow for continued content development by NALEO’s admin team. Additionally, this will allow NALEO to reuse large pieces of the site for future campaigns and marketing pushes.

Services

Content Strategy
Marketing Copywriting
Website Design + Development
Translation Support

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